Your first NIL check isn't yours yet.
Know exactly what is — before you spend a dollar of it. We help college athletes and their families turn NIL and revenue-share income into something that lasts longer than the deal. We show our work.
The money shows up before the instructions do.
A deal closes, a check lands — and nobody hands you the part about taxes, or how much to keep in cash, or which "advisor" in your DMs is actually looking out for you.
NIL income can make you a small-business taxpayer before you've ever had a regular paycheck. Most of the advice aimed at you is either a sales pitch or a highlight reel.
We separate those two things, work the first in the open, and are honest about where the second begins.
We understand how the money actually works now.
Since 2025 your money can come from two different places — the school (revenue share) and outside deals (third-party NIL) — and they don't behave the same way at tax time. Outside deals of $600 or more get reported through NIL Go. The IRS wants its share whether or not anyone ever sends you a tax form.
Knowing the difference is the difference between a plan and a surprise. Most advisors who added "NIL" to their website don't know it yet. We built our athlete practice around it.
We handle the financial side — taxes, cash flow, deal math, and investing. We are not your agent. We don't negotiate your deals and we never take a cut of them. When you need a contract negotiated or a lawyer, we say so, and we help you find the right one. Staying in our lane is how we keep your interests and ours pointed the same direction.
Five moves. Four you can run yourself.
The same five, in the same order, for every athlete. Nothing proprietary, nothing hidden.
Four of these are arithmetic. You can run them yourself, on one page, without us — and our worksheet does exactly that, free.
Move 5 is different. It's the one no calculator settles, and it's the part most people aiming at athletes are vaguest about. That's the part you hire an advisor for.
Different situations. The same five moves.
We show our work.
Our whole method is on this site, free, with no email required and nothing saved to our servers. Run your own numbers before you ever speak to us — and if the answer is that you don't need us yet, we'd rather you found that out on your own.
Start with the numbers.
Run the worksheet first. If it raises a question worth a conversation, that's what the call is for — twenty minutes, no preparation, nothing to send us beforehand.